Over the past couple of decades, we've experienced events that created a so-called “new normal”: 9/11, the Great Recession, and COVID-19 are examples. While I understood the use of the term, I never liked it; it rubbed me the wrong way somehow. But after thinking about what the new normal represents to me, the repulsion became clear. It’s the alarming rise in the normalization of intolerance and cruelty across our society. Political violence deemed "patriotic," exploitative workplace environments, plummeting civility, and justifications for the use of deadly force are disturbing shifts in our collective values and ethics.
The Cultural Shift Towards Intolerance
The rise of hyper-individualism, prioritizing personal success and self-interest over collective well-being, plays a significant role in the growth of intolerance and cruelty. Media portrayal of aggression and power as virtues (or even goals) further normalizes these behaviors. Reality TV shows, for example, often glorify ruthless competition and backstabbing. The pervasive influence of social media amplifies these trends. Platforms that thrive on sensationalism and outrage can desensitize users to violence and spite. The echo chambers created by algorithms often reinforce extreme views, making empathy and compassion seem like weaknesses rather than strengths.
Political Violence Is Not Patriotic
The attack on the US Capitol on January 6, 2021, starkly illustrates how influencers can rebrand acts of violence as expressions of patriotism. For many, these acts of sedition and insurrection were profound assaults on the democratic process. However, a significant chunk of the population views it as a patriotic act, a defense against perceived governmental overreach and a “rigged” election. As Donald Trump fired up the crowd at the Ellipse in Washington DC, he said, "We fight like hell, and if you don't fight like hell, you're not going to have a country anymore." At a different event, he said, "We will root out the communists, Marxists, fascists, and the radical left thugs that live like vermin within the confines of our country, that lie and steal and cheat on elections."
This dichotomy reflects a broader societal trend that increasingly views violence and lawlessness as acceptable methods of political expression. The repercussions of this mentality are profound, undermining the rule of law and setting a dangerous precedent for future civil unrest.
Success Does Not Require Ruthlessness
In the corporate world, the relentless pursuit of success can come at the expense of employee well-being. Some CEOs and business leaders justify overworking their employees as essential to achieving corporate goals. For example, Elon Musk, CEO of Tesla, X (Twitter), and SpaceX, is known for promoting punishing workplace environments. In an email to Twitter staff, he said they “will need to be extremely hardcore" to succeed. "This will mean working long hours at high intensity. Only exceptional performance will constitute a passing grade." A Tesla employee said, “Many of us worked tirelessly for him for years and were tossed to the curb like a piece of litter without a second thought.”
The culture of overwork pervades many industries, masking employee exploitation as dedication and commitment. The glorification of such practices overlooks the severe mental and physical toll on workers, contributing to burnout, stress, and a deteriorating work-life balance. The noted organizational psychologist Adam Grant said, "Screaming at employees doesn't make you a tough boss. It makes you an asshole. Great leaders are demanding, not demeaning. They set high expectations and create accountability without abuse. Yelling is unprofessional. Treating people with dignity is not optional – it's required."
While some can keep pushing boundaries, there are limits. It appears that some potential Tesla buyers are snubbing the brand because of Musk’s reputation and penchant for promoting extreme political views.
We Need Just Plain Normal
Addressing these disturbing trends requires a fundamental shift in valuing and practicing empathy, compassion, and justice. Education systems should emphasize emotional intelligence and conflict resolution skills from an early age. Corporations should care more about employee well-being, recognizing that healthy, motivated workers are the foundation of sustainable success. Political leaders and influencers need to advocate for non-violent methods of protest and change, upholding the principles of democracy and the rule of law.
The news media must concentrate more on facts and less on opinions. The public needs to recognize false equivalencies and news organizations must abandon them – no more giving equal time to, say, climate deniers when 97% of climate scientists agree that the use of fossil fuels is warming the earth. Let's do more to highlight the virtues of kindness, cooperation, and ethical behavior. Let's celebrate stories of resilience, community support, and altruism.
Our society's growing coarseness and cruelty demand urgent attention. Whether in parenting, politics, corporate environments, or self-defense laws, normalizing harsh and aggressive behaviors reflects a more profound erosion of empathy and moral values. Mahatma Gandhi said, "The greatness of a nation can be judged by how it treats its weakest member." We can stop trying to win points by staging events meant to embarrass others or spitting out carefully word-smithed insults. I'm sick of the attention-seeking behavior of elected leaders. Let's foster a society that values compassion, justice, and mutual respect over spite and exploitation.
Normal is kind, not cruel. It's inclusive, not exclusive. It's positive, not punitive.
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